America's Fastest-Growing Restaurant Company
20+
Brands
QSR · fast casual · coffee · bakery · virtual
300+
Locations
Live as of Q1 2026 — growing weekly
$300M+
Systemwide Sales
Across the full portfolio, 2025
$1B
By 2035
Ten-year systemwide sales target
That is the mission. Not a tagline. Not just a number. The actual thing we are building toward. Every franchise we award, every operator we back, every brand we build or acquire — it all ladders up to one goal: Change the lives of 100,000 people through restaurant ownership.
We are not a holding company sitting on brands. We operate alongside you. We build the systems, support and infrastructure that give you a real path to win, and we stay inside the business so every decision is grounded in reality.
When you win, we win. When you struggle, we feel it too. That is not something other franchise systems offer. That is Craveworthy.
Our leadership team has opened, scaled, and operated restaurants. We know what it takes because we've done it.
Craveworthy owns 10% or more of every concept in the portfolio. When you succeed, we succeed.
Most U.S. markets are still wide open. You're not buying into a saturated system — you're getting in at the right time.
Our Portfolio
Why Craveworthy
Founded by Gregg Majewski — former CEO of Jimmy John’s — Craveworthy brings the infrastructure, systems and operational discipline of a major franchise company to brands built to scale.
You are backed by people who are running restaurants every day. Gregg Majewski scaled Jimmy John's from 24 to 300+ locations. Our franchise support team has worked the floor, managed the P&L and solved the problems most operators do not see coming.
You are not building a brand from zero. You are plugging into a national platform – with the systems, marketing and tools built to win in your market. We handle the brand. You handle the hospitality.
20+ brands means purchasing power no single-concept operator can touch. Paired with an integrated tech stack that manages your business from order to close.
This is the one thing no other emerging franchise system offers. Build a portfolio under one platform. Two brands, one supply chain, one support relationship, one development contact. Your costs drop as your portfolio grows.
Gregg Majewski
Founder & CEO · Craveworthy Brands
“When shit gets hard, we don’t hide. We build.”
The Operator Behind the Platform
Gregg Majewski didn’t come from private equity. He came from the line. As the former CEO of Jimmy John’s, he scaled that brand from 33 locations to over 300 in under five years — building the operational playbook that turned a sandwich shop into a national powerhouse. He coined the term that became the brand’s identity, then led the operational push to make it true on every order.
After leaving Jimmy John’s, Gregg founded Craveworthy with a thesis no one else was executing: a multi-brand platform that operates like a franchise system, invests like a PE firm, and supports operators like a true partner. Every brand carries Craveworthy equity. Every franchisee gets the infrastructure of a billion-dollar system.
Meet the Full Team →As Seen In
Real Operator Voices
Robbie Burg
Multi-Unit Franchisee
“I've been a franchisee with Craveworthy Brands since its inception and can tell you there's no other leadership group that cares more about their franchisees' success. From operations to marketing and beyond, it's been a tremendous experience.”
Genghis Grill · Big Chicken
Multi-Brand Portfolio
Stavros Zamfotis
Gregorys Coffee Franchisee
“I've done my research and dealt with a lot of brand teams, but the team at Craveworthy has by far been the easiest to work with. Attentive, quick, professional, and upfront. I'm most excited about the world-class leadership and support to help my franchise location thrive.”
Gregorys Coffee
Franchise Owner
Alena Dmytruk
Wing It On! Franchisee
“I always wanted to open a wing chain, and believe me, we tried them all before choosing Wing It On! The level of investment made into the product, technology, supply chain and marketing is exceptional. It feels like a partnership from day one.”
Wing It On!
Raleigh, NC
